Meet Abbie Whittaker, founder of AW Academy—entrepreneur, Pilates expert, and master of making sh*t happen. After years in marketing and burnout, she took a leap into something new, building Inflow Pilates Studios and Move Pilates Academy into thriving brands. But with success came chaos—the nonstop juggle of business, motherhood, and life—until she realized there had to be a better way.

AW Academy was born from a deep need for structure, strategy, and sanity. Abbie wanted to create a way to grow without the overwhelm, to bring clarity to ambition, and to help others do the same.

Now, through AW Academy, Abbie shares the systems, tools, and mindset shifts that helped her scale her business and reclaim her time. She’s proving that success doesn’t have to mean burnout—and that with the right strategies, you can build big dreams without losing yourself in the process.